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Nowadays, we as developers no longer have the hassle of seeing what problems there are on the website we are working on. Currently, Google has provided a tool to check the website that we have worked on. Namely, Google’s Pagespeed Insight.
Page speed, also known as load speed, is measurement of how fast the content of the page loads and ready to be consumed. It is crucial for search engine optimization (SEO) to ensure that pages load quickly. Various elements, including the choice of web hosting service and the overall size of the page, influence how fast a page loads.
Based on Google, 53% of internet users tend to leave web page that takes more than 3 seconds to open up. Slow websites also have bad points in terms of User Experience because the visitors have to wait and feel uncomfortable.
Google Pagespeed Insights Introduction
Pagespeed insight Google is a free online tool provided by Google that analyzes the performance of web pages and provides suggestions for improving their loading speed. It measures how quickly a webpage loads on both mobile and desktop devices and assigns a score based on its analysis.
Since November 2018, Google PageSpeed Insight officially uses Lighthouse technology. The use of Lighthouse as the main analysis engine in Google PageSpeed Insight allows for more detailed and more accurate metric reports.
That’s why, Google encourage developers to use it to check performence of a website that has been worked on.
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Simple Ways To Use
Pagespeed insight Google makes it very easy for us to detect problems that occur on websites that we have worked on. The way to see what problems are occurring on our website is very easy. Here’s how:
- Visit the Google PageSpeed Insights page
- Input your web page URL
- Click Analyze
The resulting report is divided into several sections:
- Performance Score
The overall score for a website you are scanning
- Field Data
Real data from Google about the website you have worked on, if available
- Original Summary
A brief summary of the data on the Core Web
- Lab Data
Calculated metric data from Lighthouse
- Opportunities
These suggestions appear will be very useful in helping the page load faster
- Diagnostics
Contains all Further information about application performance
Apart from that, there are several things you need to pay attention to when you scan using Google Pagespeed Insight. Here are things to pay attention to:
- First Contentful Paint (FCP)
Measures the time it takes for the first piece of content to appear on the screen.
- Largest Contentful Paint (LCP)
Evaluates the loading performance of the largest content element on the page.
- Cumulative Layout Shift (CLS)
Assesses the visual stability of the page by measuring how elements move during loading.
- Total Blocking Time (TBT)
Analyzes the time it takes for a page to become interactive and responsive to user input.
- Time to Interactive (TTI)
Indicates when a page is fully interactive and ready for user engagement.
- Speed Index
Provides a visual representation of how quickly the page’s content becomes visible to users.
Pagespeed insige google has desktop and mobile versions of reports which can be switched on the fly and it’s useful when optimizing user experience on your website. The opportunities section is often the most useful section of the report because it provides concrete recommendations for improving performance.
Benefit Of Using Pagespeed Insight Google For Your Website
When you routinely view your website’s performance using pagespeed insight Google, you will also get several very useful benefits for the website you are working on. What are those benefits? Read here to find out more details about the benefits you will get on your website.
Improved User Experience
Websites that load faster result in user experience by showing excellent results. This will ensure that visitors remain on your site and engage with your content.
Bring Your SEO Website Get Better
Pagespeed insight Google takes website speed into account when ranking pages in search results. The website you have worked on will quickly have a positive impact on your SEO efforts.
Reducing Bounce Rate On Your Website
A website that loads quickly will increase the risk reducing the risk of a high bounce rate on the website you are working on. Because users will explore your site more often.
You Can See The Mobile Performance
Don’t forget that Google’s pagespeed insight displays a performance percentage regarding mobile performance. This is very important to look at carefully because nowadays, many users visit a website using mobile devices.
Competitive advantage
By using Google’s PageSpeed Insights, you as a website developer can identify and overcome speed problems that your competitors may ignore, in this case, your website business branding competitors that you have worked on. So, this can give your website a competitive advantage.
Increased Conversion Rates
A faster website will have good benefits for your business branding. Namely, it can lead to higher conversion rates. Why is that? Because users are more likely to complete desired actions on sites that load quickly.
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Bring Your Website Get Number One On Google
Pagespeed insight Google is an invaluable tool for website owners, developers, and digital marketers. It not only assesses your website’s performance but also provides actionable recommendations for optimizing loading speed. By following the insights and suggestions provided by this tool, you can create a faster, more user-friendly website that is better positioned for improved SEO, higher engagement, and increased success in the digital realm.
If you are having difficulty optimizing your business website. You are free to contact us regarding SEO services and, of course, we will provide the best solution regarding the business website that you have. Don’t forget to always optimize your website.